Flavio Maluf is the current president of the Brazilian-based Eucatex, an innovative company that has been around for generations. Under Maluf’s leadership, Eucatex is currently continuing its reputation for their use of unique materials such as Eucalyptus to create environmentally friendly home goods like tiles, paints, and thin high and medium density fiberboard. Eucatex exports products to various countries outside of Brazil while developing manufacturing protocols which continue to serve as an example of environmental sustainable business practices.
Flavio Maluf has done a great deal to advance his company’s growth and image as an eco-friendly leader in the manufacturing realm. Founded in 1951, Eucatex has always been a pioneer on the forefront of environmental business practices even at a time when regulations were practically nonexistent, the company took steps to mitigate environmental damage by creating safe products while still managing to produce a sizable profit. In addition, Eucatex owns its own recycling plant enabling it to avoid landfills and further pollution.
Flavio Maluf has been extremely skilled at keeping Eucatex in the black while remaining true to its ecologically based business model. Using today’s technologically advanced platforms, he has created a voice for himself and his business. Maluf is a graduate of the prestigious FAAP in Sao Paulo, Brazil and served as president of Grand Food prior to his current position. Through his SlideShare presentations, Maluf serves as a mentor to entrepreneurs worldwide. His blog is a well sought out resource for those in the business community looking for advice on anything from how to best interview to overall sucess in the work environment.
Flavio Maluf joined Eucatex in 1987. After becoming president a decade later, Maluf started modernizing the business through expansion and mass exportation to close to 37 countries throughout the world. Subsequently, he grew his market by a staggering 30% recording substantial profits in the process.
Under Maluf’s leadership, Eucatex has become a recognized model for producing environmentally friendly products resulting in numerous certifications offering proof of their commitment to the environment through responsible handling and choice of materials. This makes Eucatex and its captain, Flavio Maluf, champions at the crossroads of business and environmental protection.