Chris Burch is an experienced entrepreneur and investor in the fashion and technology industries. He has observed the two industries for quite some time, and he has noted that both sectors complement each other. The Ithaca College alumnus believes that technology can be fashionable and fashion can become technologically fashionable.
Currently, designers are using technology to develop fashions that are of high standards and functionality. Anouk Wipprecht, a Dutch fashion designer, believes that marrying technology with fashion brings out endless possibilities. She believes that technology should be a playground for fashion designers to produce functional designers
The Two Industries Helping Each Other
Some notable examples can proof that the two industries complement each other. In the 1970s the boom box and the two deck cassette players were very familiar. However, in the 1980s, the cassette players became more popular after they were incorporated in movies storylines. Likewise, the Google glasses didn’t gain popularity after they were launched. There was a lot of stigma of wearing the glasses until recently when a fashion designer, Diane Furstenberg, decided to help out. She made her models wear the Google glasses while on the catwalk. This gave the glasses an immediate increase in demand. These two scenarios prove that the two industries have notable synergy and the future of them will be determined by how deep they help each other.
Trends for the Future
The future of the two industries will be trying to develop fashions and technologies that protect us and also provide energy. For instance, some designers are making technologically fashionable airbags to replace helmets for motorists. Others are designing gloves that can help firefighter communicate while in their work. Another school of designers is developing clothes and shoes that can produce kinetic energy to power mp3s, watches, and mobile phones.
About Chris Burch
Burch is a serial entrepreneur with investments in the real estate industry, technology, and fashion. He is also the founder and CEO of Burch Creative Capital. He has been an active investor in various industries for over 40 years. Burch has been attributed to the growth of over 50 companies.
Burch started his career when he was an undergraduate student at Ithaca College. He invested $2,000 to start Eagle’s Eye apparel, a business that grew to $165 million by the time he sold it. His successful career has been attributed to his unmatched ability to find the nexus between innovation and implementation. Burch has a remarkable investment portfolio including international and domestic real estate venture.